Sazerac and Bottle Nexus Enhance the San Diego Food & Wine Festival with Tech-Powered Shopping Experience

Sazerac and Bottle Nexus bring a technology-powered shopping experience to the 2024 San Diego Food & Wine Festival.

Sazerac and Bottle Nexus Enhance the San Diego Food & Wine Festival with Tech-Powered Shopping Experience

San Diego, CA – In an exciting new partnership, Sazerac has teamed up with Bottle Nexus to bring e-commerce convenience to this year’s San Diego Food & Wine Festival, scheduled from November 8-15, 2024. Festival attendees will have the opportunity to sample an array of Sazerac’s premium spirits and complete their purchases compliantly through a Bottle Nexus-powered website: https://sazeracxsdfw.com/.

A Tailored Shopping Experience – Through this exclusive platform, Bottle Nexus has enabled Sazerac to offer two unique purchase categories, appealing to a broad spectrum of festival-goers:

Passport Program – A selection of popular Sazerac spirits, ranging from $25 to $50, invites enthusiasts to explore accessible, beloved options.

Connoisseur’s Vault – A curated collection of ultra-premium expressions, featuring rare Scotch and Japanese Whiskeys priced from $2,000 to $7,000, is designed for connoisseurs seeking exclusive additions to their collections.

Attendees can scan a QR code at the event, linking directly to this dedicated platform to complete their purchases.

Looking Ahead: National Expansion

Building on the anticipated success of the San Diego Food & Wine Festival, Sazerac intends to leverage this innovative technology at additional events and festivals nationwide, bringing Bottle Nexus’ e-commerce integration to an even larger audience.

About Sazerac and Bottle Nexus

With a legacy rooted in quality and tradition, Sazerac is renowned for its vast portfolio, offering something for everyone, from celebrated staples to rare, collectible spirits. Bottle Nexus, specializing in digital marketing and e-commerce solutions for the beverage industry, is at the forefront of enhancing consumer experiences by integrating cutting-edge technology.

For more details and a taste of what’s to come, visit Sazerac’s Bottle Nexus landing page at Sazerac x San Diego Food & Wine or join them at the San Diego Food & Wine Festival from November 8-15.

For Business inquiries, please contact:

Jeen Filz – Director of Operations, Bottle Nexus

jeen.filz@bottlenexus.com

For PR inquiries, please contact:

Oussef Farhani – PR Manager, Bottle Nexus

oussef@bottlenexus.com

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